The World Cup Hotel Lesson: Big Events Do Not Guarantee Big Hotel Revenue
A major event can fill stadiums, dominate headlines, and still not deliver hotel demand exactly the way the market expected.
SalesHospitality Insights
OTA dependence, direct booking, pricing, market performance, and revenue growth.
12 archive articles for hotel leaders and teams.
A major event can fill stadiums, dominate headlines, and still not deliver hotel demand exactly the way the market expected.
Every single day, at the front desk, guests share information that should matter to the business.
For hotel Directors of Sales (DOS) and sales teams , the battle for direct business is getting tougher. Online Travel Agencies (OTAs) were once seen as helpful partners in filling rooms, but the reality is much different...
For hotel Directors of Sales (DOS) and sales teams , rate integrity and brand control are essential to driving direct bookings and maximizing revenue. But Online Travel Agencies (OTAs) have made this increasingly difficu...
For hotel sales teams, OTAs (Online Travel Agencies) often feel like a necessary evil. They promise increased visibility, occupancy boosts, and a steady flow of travelers, but at what cost? The reality is that OTAs quiet...
For independent hotels, Online Travel Agencies (OTAs) can feel like both a blessing and a curse. On one hand, they offer exposure and bookings, but on the other, they take high commissions, limit pricing flexibility, and...
For hotel Directors of Sales (DOS) and sales teams , control over guest relationships is critical. Every booking presents an opportunity to build brand loyalty, drive repeat business, and maximize revenue through upsells...
For hotel Directors of Sales (DOS) and marketing teams , driving direct bookings should be a top priority. But even when a guest searches for your hotel by name , the first thing they see isn’t always your website—it’s a...
For hotel Directors of Sales (DOS) and sales teams , Online Travel Agencies (OTAs) have long been a double-edged sword. While they provide exposure, they also take control of guest relationships, undercut rates, and drai...
Revenue management is a critical component of success in the hotel industry, but extended stay hotels operate under a unique set of circumstances that require specialized strategies. Unlike traditional hotels, where gues...
In the hyper-competitive world of hospitality, crafting a winning sales strategy requires more than just intuition and experience. It demands actionable insights drawn from reliable data. Reporting platforms like Kalibri...
The current trend in hotel bookings shows that 45 to 50 percent of guests are making their reservations online. This percentage is expected to increase as more guests use the internet through mobile devices, tablets, and...